Encore

Visual Data Systems is pleased to offer Encore, a Managed Email Marketing service that will help to ensure that your email marketing is as on-time and effective as possible.

Often overlooked or mismanaged, email marketing is one of the most cost effective ways to generate targeted and qualified repeat traffic to your website.

The key to email success is creating and refining a comprehensive strategy. Coupled with consistent, targeted and timely communications, you will be well on your way to maximizing the value of a customer or prospect.

There are some hurdles in the email marketing world’s ever-more-creative spammers are making it harder for legitimate mass-mailers to reach their customers. Email content has its own structure, more interactive than snail-mail, yet not as open as a full website. There are industry standards for how often to hit your customer base, the best subject lines to use, and what times of day/days of the week are better to send your message.

Some key features of the Encore consulting service:

• Online Email Campaign Management & Scheduling
• Integrated Survey Management
• Email List Management for Target Marketing
• Compliance Tracking and Usability
• Conversion Tracking and Measurement
• Custom Reporting & Recommendations